Privacy
Notice
Our Privacy Policy is designed to assist you in understanding how
we collect and use the personal information you provide to us and
to assist you in making informed decisions when using our site and
our products and services.
What Information Do We Collect?
When you visit our Web site you
may provide us with two types of information: personal information
you knowingly choose to
disclose that is collected on an individual basis and Web site
use information collected on an aggregate basis as you and others
browse our Web site.
1. Personal Information You Choose to Provide
Registration Information
You will provide us information about yourself, your firm or
company, and your practices when you register to be a member
of Shopping The Trend, register for certain services, or register
for email newsletters and alerts. You may also provide additional
comments on how you see Shopping The Trend servicing your needs
and interests.
Email Information
If you choose to correspond with us through email, we may retain
the content of your email messages together with your email
address and our responses.
Web Site Use Information
Similar to other commercial Web sites, our Web site utilizes
a standard technology called "cookies" (see explanation
below, "What Are Cookies?") and Web server logs to
collect information about how our Web site is used. Information
gathered through cookies and Web server logs may include the
date and time of visits, the pages viewed, time spent at our
Web site, and the Web sites visited just before and just after
our Web site. We, our advertisers and ad serving companies
may also use small pieces of code called “web beacons” or “clear
gifs” to determine which advertisements and promotions
users have seen and how users responded to them.
How Do We Use the Information That You Provide to Us?
Broadly speaking, we use personal information for purposes of
administering and expanding our business activities, providing
customer service and making available other products and services
to our customers and prospective customers. Occasionally, we
may also use the information we collect to notify you about important
changes to our Web site, new services and special offers we think
you will find valuable. You may notify us at any time if you
do not wish to receive these offers by emailing us at theresa@shoppingthetrend.com
What Are Cookies?
A cookie is a very small text document, which often includes
an anonymous unique identifier. When you visit a Web site, that
site's computer asks your computer for permission to store this
file in a part of your hard drive specifically designated for
cookies. Each Web site can send its own cookie to your browser
if your browser's preferences allow it, but (to protect your
privacy) your browser only permits a Web site to access the cookies
it has already sent to you, not the cookies sent to you by other
sites.
How Do We Use Information We Collect from Cookies?
As you shop on our Web site, the site uses its cookies to differentiate
you from other shoppers so your shopping cart is only available
to you. In some cases, we also use cookies to prevent you from
seeing unnecessary advertisements or requiring you to log in
more than is necessary for security. Cookies, in conjunction
with our Web server's log files, allow us to calculate the
aggregate number of people visiting our Web site and which
parts of the site are most popular. This helps us gather feedback
in order to constantly improve our Web site and better serve
our customers. Cookies do not allow us to gather any personal
information about you and we do not generally store any personal
information that you provided to us in your cookies.
Sharing Information with Third Parties
We do not share information with Third Parties, except to facilitate
our business, including, but not limited to, sending email
and processing credit card payments. In connection with these
offerings and business operations, our partners and other third
parties may have access to your personal information for use
in connection with business activities. You will be notified
if we enter into alliances, partnerships or other business
arrangements with third parties who may be given access to
personal information including your name, address, telephone
number and email for the purpose of providing you information
regarding products and services that we think will be of interest
to you. In connection with alliances, partnerships or arrangements,
we may also provide certain information to third parties if
we have determined that the information will be used in a responsible
manner by a responsible third party. For example, some of our
partners operate stores or provide services on our site, while
others power offerings developed by us for your use. As we
develop our business, we may buy or sell assets or business
offerings. Customer, email, and visitor information is generally
one of the transferred business assets in these types of transactions.
We may also transfer such information in the course of corporate
divestitures, mergers, or any dissolution.
Notice of New Services and Changes
Occasionally, we may also use the information we collect to notify
you about important changes to our Web site, new services and
special offers we think you will find valuable. As our customer,
you will be given the opportunity to notify us of your desire
not to receive these offers by sending us an email request
at theresa@shoppingthetrend.com
2. How Do We Protect Your Information?
How Do We Secure Information Transmissions?
Email is not recognized as a secure medium of communication.
For this reason, we request that you do not send private information
to us by email. Some of the information you may enter on our
Web site may be transmitted securely via Secure Sockets Layer
SSL, 128 bit encryption services, which are enabled by VeriSign,
Inc. Pages utilizing this technology will have URLs that start
with HTTPS instead of HTTP. Please contact theresa@shoppingthetrend.com
if you have any questions or concerns.
How Can You Access and Correct Your Information?
You may request access to all your personally identifiable information
that we collect online and maintain in our database by emailing
theresa@shoppingthetrend.com
Certain Disclosures
We may disclosure your personal information if required to do
so by law or subpoena or if we believe that such action is
necessary to (a) conform to the law or comply with legal process
served on us or Affiliated Parties; (b) protect and defend
our rights and property, the Site, the users of the Site, and/or
our Affiliated Parties; (c) act under circumstances to protect
the safety of users of the Site, us, or third parties.
What About Other Web Sites Linked to Our Web Site?
We are not responsible for the practices employed by Web sites
linked to or from our Web site nor the information or content
contained therein. Often links to other Web sites are provided
solely as pointers to information on topics that may be useful
to the users of our Web site.
Please remember that when you use a link to go from our Web
site to another Web site, our Privacy Policy is no longer in
effect. Your browsing and interaction on any other Web site,
including Web sites which have a link on our Web site, is subject
to that Web site's own rules and policies. Please read over those
rules and policies before proceeding.
Your Consent
By using our Web site you consent to our collection and use
of your personal information as described in this Privacy Policy.
If we change our privacy policies and procedures, we will post
those changes on our Web site to keep you aware of what information
we collect, how we use it and under what circumstances we may
disclose it
